A do follow link is a hyperlink that allows search engines to follow it and pass authority from one domain to another. Adding do follow links in your content is like telling search engines that you trust the linked page’s content. This transfer of authority, often referred to as “link juice,” can positively impact the linked site’s search engine rankings. Here we discuss what Is a Do follow
Why are dofollow links important?
Do follow links are essential for your backlink strategy; they’re crawlable and can help search engines discover more of your content. They also pass link equity (or “link juice”) to the destination page, which is one of the most important Google ranking factors. While no follow links only pass on referral traffic, dofollow links pass on traffic and equity, helping to improve both organic search rankings and traffic.
How to find dofollow links on a page?
1. Use “inspect” in your browser
To find out whether a link is dofollow or nonfollow, simply right-click on the link and select “Inspect” in your browser. This will open the rendered code of the page with the current element highlighted. If there’s no “nofollow” attribute in 
2. Highlight dofollow links with Ahrefs SEO Toolbar
Instead of checking the links manually, you can use Ahrefs SEO Toolbar (our free extension for Chrome and Firefox) to highlight all dofollow (or any other type of links) on the page.
Do Follow vs. No Follow Links
The main difference between dofollow and no follow links is how search engines treat them. Do follow links contribute to your site’s authority and can positively influence rankings, while no follow links do not pass on link juice. From a user perspective, there is no difference. Both types of links still work and redirect users to the linked page.
Why should you care if a link is a dofollow or no follow?
Both dofollow and no follow links can impact your SEO in different ways. The most important are:
- Getting dofollow links from high-authority and relevant websites can significantly improve your site’s domain authority, leading to higher rankings on search engine results pages (SERPs).
- Having too many external links on your website that are dofollow can create problems with your site’s reputation. To protect your website, you can make outgoing links as no follow.
- When running link building campaigns, you should aim for a healthy mix of dofollow and no follow links, which look natural to search engines and can help build trust.
How To Check If A Link Is Do Follow?
The easiest way to check if a link is a dofollow, is by viewing the source code of a page and examining the <a> element. Here is how to do this:
- Visit the website that contains the link you want to check.
- Highlight the word(s) that make up the link.
- Right-click and select INSPECT. This will show you the hyperlink code.
- Examine between the <a></a> tag for the presence of the rel=”sponsored”, rel=”no follow”, and rel=”ugc” attributes.
- If none of these attributes are present, the link is a “follow” link.
- If any of these attributes are present, the link is a “no follow” link.