Maftech Marketing Blog

For a long time, backlinks made the SEO world go around. However, why links are so important has changed a lot over time. In the past, all you needed was links and lots of them — context didn’t matter at all. Today, search engines like Google are placing much more importance on contextual links. Now, not […]

Domain authority can be likened to the influence of an expert within their own discipline and in the larger scholarly community. Just as this well-respected professor can wield a great deal of influence over their peers. So, you can a domain with high authority impact the behavior and opinions of those who frequent it. The […]

Backlinks make the SEO world go around. They have been one of the most important rank factors since Google began. But over two decades, a lot has changed. Google has updated their ranking algorithms to focus more on link relevance and backlink quality. The internet itself has also changed: by growing and becoming more sophisticated and more diverse. […]